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Business Details
37 Years
experience
Your Trusted Partner for Flooring Solutions in London
Moore Flooring+ Design is a family-owned and operated business established in 1989 in London, Ontario. With over three decades of experience, we specialize in supplying and installing hardwood, carpet, tile, luxury vinyl, laminate, and sheet vinyl flooring solutions. Our team of seasoned professionals is committed to delivering exceptional craftsmanship, utilizing only the highest-quality materials sourced from trusted manufacturers. We pride ourselves on personalized service, treating every client like family while building lasting relationships with homeowners, contractors, and builders across Southwestern Ontario.

Our 3,500-square-foot showroom showcases curated, up-to-date products that reflect industry trends and durability standards. By combining generational expertise with modern innovation, we ensure every project meets exacting standards of quality and customer satisfaction. Our philosophy centers on professionalism, hard work, honesty, and family values, which have earned us a reputation as London's premier flooring boutique. We stand behind our work with guarantees on both products and installation, ensuring clients receive floors that enhance their spaces for decades to come.
Services
Hardwood Flooring Carpet Installation Tile Flooring Luxury Vinyl Laminate Flooring Sheet Vinyl Thin Brick Wall Panels Mobile Floor Store Custom Area Rugs
Details
  • Year established: 1989
Highlights and features
  • Family-owned since 1989 with 30+ years of local flooring expertise
  • Personalized service treating every client like family
  • Partnerships with leading flooring manufacturers for quality assurance
  • 3,500 sq ft showroom featuring curated, up-to-date products
  • Experienced team serving homeowners and contractors across Southwestern Ontario
What people say
Incredibly professional Helpful and friendly Seamless installation Fantastic pricing Trust their work
Services
Hardwood Flooring
Durable, natural hardwood flooring options that enhance home value and aesthetics. Available in various stains and finishes to match any decor. Our expert installers ensure precise fitting and long-lasting results for residential and commercial spaces.
Luxury Vinyl
Modern luxury vinyl planks and tiles that mimic wood or stone with superior water resistance. Ideal for kitchens, bathrooms, and high-traffic areas. Includes professional subfloor preparation and seamless installation for lasting performance.
Tile Flooring
Premium ceramic and porcelain tile solutions for floors, walls, and backsplashes. Our team specializes in custom layouts, intricate patterns, and waterproofing systems to ensure both beauty and functionality in residential and commercial settings.
Carpet Installation
Comprehensive carpet solutions from selection to installation. We offer stain-resistant, hypoallergenic, and luxury options with precise measurements, padding recommendations, and professional stretching for a flawless finish in homes and offices.
Laminate Flooring
Cost-effective laminate flooring that replicates hardwood or stone textures. Features scratch-resistant surfaces and easy maintenance. Our installers use advanced click-lock systems for quick, durable installations in high-traffic residential and commercial areas.
People
Karl Moore
Owner
Founder of Moore Flooring+ Design since 1989, Karl brings decades of hands-on experience in flooring installation and supply. He prioritizes family values, client satisfaction, and industry partnerships to deliver quality solutions across London.
Ashley Moore
Co-Owner
Co-owner Ashley Moore contributes entrepreneurial expertise and client-focused philosophy. With a background in real estate, she enhances customer service strategies and business development for the family-owned company.
Cathy Dykeman
Sales Manager
Veteran flooring sales professional with over a decade of experience. Cathy manages client relations, product sourcing, and showroom operations, ensuring personalized service and expert guidance for every customer.
Joe Goncalves
Contract Manager
Contract Manager Joe Goncalves oversees project coordination and supplier relationships. His expertise ensures timely delivery of materials and seamless execution of residential and commercial flooring projects across Southwestern Ontario.
Laurie Boyd
Sales Consultant
Sales Consultant Laurie Boyd assists clients in selecting optimal flooring solutions. With deep product knowledge and design expertise, she provides tailored recommendations to meet aesthetic and functional requirements for homes and businesses.
Questions
What types of flooring does Moore Flooring + Design offer?
We provide hardwood, laminate, luxury vinyl, carpet, tile, sheet vinyl, thin brick, and wall panels from trusted manufacturers for residential and commercial spaces.
Do you offer installation services?
Yes, we provide full-service installation for all flooring types with expert technicians ensuring precise, durable results for homes and businesses.
How does Moore Flooring differ from big-box stores?
We offer curated, up-to-date products with personalized service and installation guarantees, unlike big-box stores that stock outdated or low-quality inventory.
Can I see flooring samples before purchasing?
Visit our 3,500 sq ft showroom or schedule a Mobile Floor Store appointment to view samples in your space under natural lighting conditions.
Do you serve both homeowners and contractors?
Yes, we work with homeowners, builders, interior designers, and renovation professionals, providing tailored solutions and bulk pricing options.
What areas do you service?
We serve London, Middlesex County, and Southwestern Ontario, offering showroom visits, mobile consultations, and installations across the region.
Videos
Reviews (4)
Steve Trotter
Sep 11, 2021 Report
5-star customer service from Mr. Moore Senior on helping us select tiles for our bath & laundry rooms. Your warm, friendly approach made us feel like we were working with family. Thank you!
Joel Donkervoort
Jun 19, 2021 Report
We LOVE our new carpets! Moore Flooring was recommended to us by a number of people, and we understand why; Karl and his team were fantastic to work with, the skilled installers were considerate & communicative, and the carpet is top quality. Our new carpets have completely transformed our space. Thank you Karl and Moore Flooring team!
Jen Bruce
Jun 15, 2021 Report
Great experience! Professional, personable, and lovely company to deal with. Very happy with our vinyl floors and trim installation! Karl goes the extra mile for his customers for sure.
Scott Brandao
May 29, 2021 Report
Love the carpet that Karl Moore Flooring installed in our basement. Fantastic product and the install was top notch as well. We couldn't have had a better experience working with Joe who made the process easy and painless. Now we can finally enjoy our basement again!