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The Floor Store The Floor Store
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Business Details
29 Years
experience
Your Trusted Vancouver Island Flooring Experts Since 1997
As a family-run, locally owned business operating on Vancouver Island since 1997, we have built a reputation for delivering exceptional flooring solutions. With three generations of combined expertise, we offer an extensive selection of Canadian and international flooring products, including hardwood, vinyl, tile, laminate, and carpet. Our team of industry professionals brings over 25 years of experience, ensuring clients receive tailored advice, superior installation services, and competitive pricing backed by manufacturer guarantees.

We prioritize customer satisfaction by combining product knowledge with a commitment to quality, serving both residential and commercial clients across Parksville and Vancouver Island. Our dedication to transparency, value, and community has made us a trusted choice for flooring projects of all scales.
Services
Hardwood Installation Carpet Installation Tile Installation Flooring Removal Flooring Disposal Transition Strip Repair Hardwood Refinishing
Details
  • Year established: 1997
Highlights and features
  • We offer over 25 years of industry experience in flooring solutions.
  • Our team provides extensive product knowledge and professional installation expertise.
  • We guarantee competitive pricing with manufacturer-backed assurances.
  • We are a 100% locally owned family business serving Vancouver Island communities.
  • Our service includes complimentary quotes for all flooring projects.
What people say
Professionalism Quality workmanship Competitive pricing Seamless process Expert advice
Update Listing
Services
Hardwood Installation
Professional hardwood floor installation services tailored to residential and commercial spaces. Our team ensures precise fitting and finishing for durable, aesthetically pleasing results. Clients benefit from expert guidance on wood types and finishes suited to their environment.
Carpet Installation
Comprehensive carpet installation services using high-quality materials. We offer noise reduction and thermal insulation benefits while ensuring seamless application. Our experienced installers prioritize cleanliness and precision for both homes and businesses.
Tile Installation
Specialized tile installation for kitchens, bathrooms, and commercial areas. We handle ceramic, porcelain, and natural stone tiles with expert grouting and sealing techniques. Services include moisture-resistant solutions for long-lasting durability.
Flooring Removal
Efficient removal of old flooring materials including hardwood, carpet, tile, and laminate. Our team ensures safe, dust-controlled processes for residential and commercial properties. Disposal services are available for hassle-free project completion.
Hardwood Refinishing
Professional hardwood floor refinishing to restore worn surfaces. Options include stain color customization and protective finishes. This service extends flooring lifespan while enhancing visual appeal for homes and businesses.
People
Jeff Matson
Owner/Sales
Third-generation flooring expert with over 20 years of industry experience. Born and raised in Parksville, Jeff combines installation knowledge with sales expertise to guide clients toward optimal flooring solutions.
Erica Upshaw
Office Manager
Over a decade of flooring industry and administrative experience. Originally from Nanaimo, Erica manages showroom operations while supporting clients with organizational expertise and industry knowledge.
Corey Michalchuk
Sales
Parksville local with 15 years in flooring sales. Combines technical product knowledge with practical installation insights to help clients select and implement ideal flooring solutions for their specific needs.
Brent Jossul
Commercial & Residential Sales
20-year construction industry veteran specializing in commercial developments and residential projects. Offers comprehensive knowledge of multi-unit and single-family flooring requirements while maintaining local Vancouver Island expertise.
Questions
What flooring options do you offer?
We provide hardwood, vinyl, tile, laminate, carpet, and window coverings from Canadian and international brands.
Do you provide installation services?
Yes, we install all products sold including removal and disposal of old flooring materials.
Are your prices competitive?
We guarantee competitive pricing with manufacturer-backed assurances on all products and services.
Do you serve areas outside Parksville?
We service all of Vancouver Island including Nanaimo, Campbell River, and surrounding communities.
Can I see product samples in my space?
Yes, use our Roomvo digital preview tool to visualize flooring options in your actual environment.
What are your business hours?
Monday to Friday 8:30am-4:00pm. Evening and weekend appointments available by request.
Reviews (3)
Gord Marshall
Dec 24, 2020 Report
Positive:Professionalism,Punctuality,Quality,Responsiveness,Value
Jeff and his team took great care of us a second time with some new carpet installation. The whole process was seamless with great value delivered on time and within budget. Monica and Gord
Dj Levy
Nov 28, 2020 Report
Jeff, Cory, and Elliot are all stand up guys. Did an incredible job on my house. I send everyone to see them, from nanaimo all the way up to Campbell River.
Seann Haver
Nov 19, 2015 Report
Corey knew his stuff and was very professional, got same day service for sizing skylight blinds. Will let you know latter how things turned out.
Seann
Feb 2015 - first blind was not made long enough by the factory, they provided a new one at no cost to me. The blind was installed and works great. Corey allowed me to keep the first blind so I made some changes to the second skylight and installed it there, works great. With this experience I would recommend the Floor Store because of Corey.